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Easy Access Online Auction 2019 Sale Report

Easy Access Online Auction 2019 Sale Report

GENETRUST Easy Access Online Sale
February 18-19, 2019
Hosted by

37 Brangus and Ultrablack Bulls Average $3978 to gross $147,186
10 Charolais Bulls Average $2920 to gross $29,200

In its second annual installment, the GENETRUST Easy Access Online Bull Sale February 18-19th was a resounding success, as bidders across the country gathered to bid and buy via, with others joining the GENETRUST partners onsite in Jacksonville, TX where the bulls were located. Relatively new in its form, the sale began with a pre-bidding period on February 18th and closed out with a live auction the evening of February 19th, allowing customers the ease of buying bulls exclusively from home, carrying the GENETRUST reputation and guarantee. Highlights of this innovative event were as follows.

Lot 123, WW Main Event 302E32 from Double W Ranch, McComb, MS, posted added growth and muscle in an age advantaged package to command $7100 from Joe Guerra, Linn, TX.

Lot 106, Suhn’s Eldorado 30E98 from Suhn Cattle Company, Eureka, KS, was a maternal brother to the breed leader Majestik Beacon and was selected by K & R Broken Bar Ranch, Bennington, OK for $6300.

Lot 114, WAT Beacon 30C-541E49 from Johnston Brangus, Letohatchee, AL, was packing added meat and muscle and found a new home with Leto Farms, Letohatchee, AL for $6300.

Lot 111, WAT OnStar 535Y46-541E50 from Johnston Brangus, Letohatchee, AL was an outcross performance improver with extra IMF and landed on the west coast with Bob and Suzy Erickson, Merced, CA at $6200.

At night’s end 37 Brangus and Ultrablack bulls averaged $3978 and 10 Charolais bulls averaged $2920, with cattle going to 7 states and the volume buyer being repeat GENETRUST customer DJ Brask, Castroville, TX.

GENETRUST will kick off their power packed fall sale run at the renowned Chimney Rock Cattle Company, Concord, AR November 1-2, 2019 with 150 Brangus and Ultrablack bulls, 100 ELITE registered females and 300 ranch raised commercial females. Two weeks later GENETRUST will be Jacksonville, TX at Cavender Ranches, November 15-16, 2019 with 220 Brangus and Ultrablack bulls, 40 Charolais bulls and 550 ranch raised commercial females for an exclusive 2-day event. To request your catalog on these upcoming events, view private treaty offerings or for more information on the nation’s leader in Brangus and Ultrablack genetics visit